1
|
Economics
|
Macroeconomics
|
EC-EX102
|
Dr. Parthapratim Pal
|
-
Offers foundation of the broader business environment to prospective future business leaders by emphasizing why business executives must understand macroeconomic factors to evaluate firm and industry performance.
-
Understand the macroeconomic foundations of business, interrelations among important macroeconomic variables like the GDP, interest rates, inflation, exchange rates and employment; and explain how these variables can act as headwind or tailwind for business.
-
Provides future business managers a perspective of the business environment in terms of closed and open economy macroeconomics.
-
Expose the students to the implications of monetary, fiscal and exchange rate policies.
-
Provide students with a toolbox for basic understanding of changing global economy.
|
2
|
Finance & Control
|
Cost Management
|
FI-EX102 |
Dr. Sudhir Jaiswall
|
-
Build a deeper understanding and analysis of cost information.
-
Expose the students to the importance of product costing, budgeting, variance analysis, ascertaining relevant costs for decision making, and responsibility accounting in a global, competitive environment.
-
Analyse quantitative and qualitative information related to costs for effective planning, controlling, and decision making in business organizations.
|
3
|
Organizational Behaviour
|
Designing Effective Organizations
|
OB-EX102
|
Dr. Vidyanand Jha
|
-
Develop an appreciation among the students about the macro determinants of behavior in an organization, namely organization structures, systems and processes.
-
Help students understand the organizational environment and its interrelationship with macro and micro aspects within an organization.
- Comprehend the impact of organizations on the larger society.
- Develop the ability among the students to design an organization to optimize its effectiveness.
|
4
|
Operations Management
|
Operations Research in Managerial Decision Making
|
OM-EX102
|
Dr. Bodhibrata Nag & Dr. Megha Sharma
|
-
Expose the students to a knowledge of applying scientific methods to decision making.
-
Help the students apply mathematical modeling techniques in concert with empirical observation and occasional experimentation to arrive at solutions to management problems in government and industry.
-
Introduce students to Operations Research through a combination of lectures and computer models using EXCEL. Model formulation and use of the computer will be emphasized in applications to a broad spectrum of management problems.
|
5
|
Marketing
|
Marketing Management: Foundation Concepts
|
MK-EX101
|
Dr. Ritu Mehta
|
-
Understand the nature and scope of marketing and the environmental influence on it.
-
Develop an appreciation of the intricacies involved in consumer buying behaviour.
- Learn how to segment the market, and target appropriate segments profitably, how to create and deliver value to customers and how to communicate clear differentiating value proposition to customers.
- Comprehend the design elements of marketing mix (product, price, place, and promotion) and its interlinkages, to offer best value to customers.
- Recognise and design appropriate communication plan for target segments and finally, plan, create, and execute successful marketing programmes for the firms.
|
6
|
Business Ethics & Communication |
Communication Workshop – 2
|
BC-EX102 |
Dr. Pragyan Rath
|
-
Introduce ways of ‘building a strategic business argument’ from a conceptual as well as practical point of view
-
Develop structured approach to ‘Thinking through a Business Situation’ including
- Plotting purposeful Business Time-Lines through Hermeneutic Coding
- Positioning Problem Statements through Causality Based Inference Rules
- Nudging Solutions through Argumentation Plot Devices
-
Create visual designs co-relating to verbal argumentation
-
Argue business cases through a for/against debate discourse format
|