Praveen is currently the Managing Director of PinCap, an alternative lending platform focused on bridging the debt financing gap for MSMEs. He is currently also the external member of Committee of Startups (CoS) which is part of PSU fund to invest in startups.

In his prior role at Jabong as Co- Founder and Managing Director of the company. Praveen’s role encompasses looking after the entire operations capability along with supply chain management, assisted sales, finance, human resources and administration. Jabong was founded in Oct 2011 and Praveen has played a critical leadership role in its phenomenal ramp up. Innovative ideas at various stages and speed of implementation has resulted in establishing Jabong as one of the top most sites in India.

Praveen's work in recent times has made him emerge as a focused business leader. Prior to Oct 2011, he has worked with Mckinsey on transformation projects in South East Asia and India. In his time with Maruti, Microsoft, McKinsey and at Jabong he has effected radical transformations in the areas he was involved with. He is considered as a turnaround specialist and expert in energy efficiency and startups. He has worked in different transformation projects across sectors -mines, steel, automotive.