IIM Calcutta (IIMC) and SAS Institute India Pvt. Ltd (SAS) have jointly designed a training program on Big Data analytics. The program is scheduled to be held at the Management Development Center (MDC) of IIMC on November 10 - 13, 2017 .
This program sensitizes participants on how companies can harness the potential of Big Data to make more informed decisions and conduct various activities in radically different ways and gain competitive advantage. The program enables participants to analyze business problems, conduct in-depth analysis of the external as well as the internal environment and understand how best to generate strategic business insights. A major thrust of the training program is on blending theoretical case-based knowledge of Big Data analytics techniques with hands-on applications using SAS analytics software.
The objectives of the program are:
- To examine the various applications of analytics in business activities using structured and unstructured data
- To appreciate the challenges faced by companies in their effort to adopt business analytics
- To examine how Big Data plays a crucial role in managing modern organizations
- To develop understanding of doing hands-on traditional business analytics and Big Data analytics using SAS software