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5th and 6th March, 2018


The Indian Institute of Management Calcutta Case Research Centre (IIMCCRC) is organizing a two-day workshop on the Case Method on 5th (Monday) and 6th (Tuesday) March, 2018.

Click here to download the workshop brochure.


IIMCCRC has been set up with a vision to enable case based learning in management schools and other institutions across India and abroad. The major thrust of the center is to develop India focused cases out of real-life situations in the business world, which can be used as supplementary reading materials to enhance classroom learning. IIMCRC is also engaged in setting up and propagating practice standards that can be adopted for development and use of case studies in management education.


This workshop will emphasize the value of the case method in the learning of students. It is intended for all those with an interest in using case studies as a teaching tool, as well as those who are interested in development of such teaching cases. Few model cases will be presented in the workshop.

Intended Audience

This workshop is primarily meant for, though not limited to -

  • Faculty in academic institutions who would like to adopt the case method in the classroom.
  • Case researchers and writers interested in developing cases and teaching notes.
  • Corporate learning and development specialists who would like to adopt the case method and learn about case development.

Tentative Workshop Outline

Day 1 Morning Session Teaching with Cases by Prof. Philip Zerillo, Singapore Management University
Afternoon Session Writing Effective Case Studies by Prof. Philip Zerillo, Singapore Management University
Day 2 Morning Session Art of Case Writing by Ms. Havovi Joshi, Singapore Management University
Afternoon Session SHOWCASE – Selected case presentations from the IIMCCRC case repository

Registration: (Deadline: 26th Feb, 2018)

Registration fee for the workshop is INR 8,000 plus applicable GST. It includes workshop materials, lunch on days 1 and 2, dinner on day 1, and tea/coffee for participants (accommodation is not included).

Registration Closed.

Registration fee is non-refundable.


Phillip Prof. Philip Charles Zerrillo is the Dean of Postgraduate Professional Programmes at Singapore Management University (SMU). He is also the Executive Director of Case Writing Initiative at Singapore Management University and the current chairman of the board at Thammasat University in Thailand. Dr. Zerillo was the Graduate Dean and Director of the MBA Program at the University of Texas at Austin before moving to Emory University. He joined the University of Texas at Austin in 1993. After receiving his BBA from the University of Texas, where he received the University’s “Most Outstanding Scholar Award” he spent 7 years in the finance industry. He went on to earn a Ph.D. in marketing from Northwestern University’s J. L. Kellogg School of Management.

havovi Ms. Havovi Joshi is the Head of Communications and Dissemination for the Centre for Management Practice at Singapore Management University. She has over 20 years experience in international banking and consulting services. Havovi graduated from the University of Delhi with a B.A. in Mathematics, followed by Masters in Business Administration from the Indian Institute of Management, Ahmedabad in India. Havovi is a prolific writer and authority on case writing, having published a substantial number of case studies. She has also run professional case writing and teaching workshops.


Please note that IIM Calcutta will be arranging accommodation for participants during the event at the Management Development Center inside the Joka campus, only on first-come-first-served basis @ Rs.3000/- + tax per person per room night (Please note: Twin sharing can also be arranged on a pro-rata basis). Accommodation charges and additional expenses incurred during the workshop for food etc. need to be borne by the participants and paid for at the time of checkout from the facility.

Contact Us

If you have any questions about the workshop, please contact:

Mr. Anirban Biswas – Head of IIMCCRC (Ph.: +91 33 2467 8300 (Ext. 1146), E-mail:
Ms. Sutapa Dey – Sr. Executive Secretary (Ph.: +91 33 2467 8301(Ext. 1147), E-mail: